Reads of the Week – 07/19/2014
There’s a lot of content out there in Content Marketing Land—which is a good thing. It means you don’t have to reinvent the wheel! Here are five great pieces I read this week that tackle whiskey|banjo’s two obsessions—engaging audiences and telling great brand stories.
5 Social Media Rules Every Entrepreneur Should Know
by Brian Patrick for Entrepreneur
Favorite Soundbite: Focus your content efforts on a specific niche to gain a larger audience.
How to Build a Brand Narrative
by Anna Guerrero for Canva
Favorite Soundbite: Put names and faces to your team.
Favorite Soundbite: Via HelloBar, we collect over 400 email addresses each week on the Buffer blog.
Create an Impact without Saying a Word
by Tatiana Majia for Social Media Today
Favorite Soundbite: Although most customers won’t write a lengthy review for your site, they will happily share a picture of themselves with your product.
12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic]
by Sam Kusinitz for Hubspot
Favorite Soundbite: 140 million tweets* generated every single day.
*According to some more recent sources, we may now be closer to 500 million tweets per day. Things change fast!
Did you read something amazing this week? Let us know in the comments. Enjoy the rest of the weekend and happy posting!